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Player Tracking
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Player Tracking

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Player tracking changed everything. We can now see what happened on every play. Cameras track every player and the ball 25 times a second. The data is enormous. Speed, distance, an

Basketball Analytics 101
Article

Basketball analytics is not about killing the sport. It is about seeing it clearly. Ten years ago, a guy who shot 40% from three was a role player. Now he is a max contract player.

Advanced Metrics
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Advanced Metrics

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Advanced metrics go beyond box scores. They measure what actually matters. In basketball, true shooting percentage beats raw scoring. It accounts for efficiency. Usage rate shows h

Scouting
Article

Scouting

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Scouting used to be a scout with a notepad. Now it is data plus eyes. Data finds the players. Tracking metrics reveal production that box scores miss. The eyes confirm the data. Do

Team Building
Article

Data changed how teams are built. Positional value shifted. Teams pay for shooting, defense, and playmaking. Traditional roles faded. The three point line changed team construction

Draft Analytics
Article

The draft is a gamble. Analytics reduce the risk. Teams build models that project prospects. They use college stats, measurables, and athletic testing. Production matters. Players